Enterprises are challenged with consolidating, structuring, and providing data accessibility across organizational silos. Successful AI and machine learning initiatives require using unified trusted data to improve collaboration, innovation and to ultimately make better data driven decisions. Hybrid master data management drives fast and scalable insights to promote innovation, improve customer experience/process inefficiencies, and proactively identify and mitigate risk.
IBM master data management (MDM) provides a single, trusted 360-degree view into customer, product and location data across the enterprise. With IBM MDM, you can:
Provide more secure, governed self-service access to trusted data.
Provision and operationalize master data for deeper analysis and enhanced insights.
Capture consent to enable governance and regulatory compliance.
Use intuitive dashboards to manage data more proactively.
* Gartner Peer Insights "Voice of the Customer": Master Data Management Solutions, 4 June 2021.
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