A recent study found that virtually 100 percent of C-suite leaders believe that weather impacts at least one of their revenue metrics. While you can't control the weather, insight into its influence on your business can help you stay ahead of it.
The Weather Company, an IBM Business, combines weather data with AI, analytics, and Internet of Things data. The result is deeper insights into weather's impact on your business, helping you make faster, more informed decisions.
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Weather Alerts for Engagement
Deliver personalized messages to your customers via email, SMS, or your existing system to strengthen customer engagement and relationships, and help them avoid weather-related disruptions.
How to leverage historical weather data when making future decisions
Pulling actionable data from the past can be a guiding light when making business decisions. Pairing historical data with accurate worldwide forecasts can help you better anticipate how weather may influence your critical processes in the future. Basing those decisions on assumptions and anecdotes doesn’t cut it anymore.