What it can do for your business

Allocadia gives marketers a single collaborative cloud platform to create and manage marketing plans, track spend, and get a closed-loop view of marketing performance against corporate objectives. CMOs love it for real-time visibility & analytics into every aspect of marketing performance. Marketers of all levels love it as an easy-to-use, spreadsheet-free way to manage marketing budgets, plans & investments.

Strategic Marketing Plans

Build marketing plans that link marketing spend to strategic objectives. When planning starts with the desired result, your team stays aligned, and stakeholders stay informed on marketing expenditure.

Visibility into Investments

With Allocadia, you can track everything about your spend – forecasts, commits and actuals – and consolidate with Purchase Order and invoice data.

Connect to Marketing Results

With Allocadia, you can connect to CRM and marketing automation platforms and get clarity on your marketing return on investment.

Say Goodbye to Spreadsheets

Today your team may struggle with budget spreadsheets distributed around your business. Allocadia provides a familiar Excel-like interface that is easy to use, but avoids the inevitable errors.

Easy Collaboration

Ensure alignment on marketing priorities by collaborating as a team in one platform. Combine top-down plans with bottom-up detail and let Allocadia take care of the roll-ups and consolidation.

Security and privacy in the cloud

Essential information

  • Full Integration: Allocadia integrates with your core marketing and financial technologies helping unify your technology stack.
  • For Global Marketing Teams: Equipped to support worldwide teams doing business in multiple currencies and languages.
  • Investments & Returns Management: Allocadia enables full visibility into your organization’s investments & returns.
  • Flexible & Customizable: Customize Allocadia as much or as little as needed to match your organizational requirements.
Cloud software that gives CMOs and marketing teams a better way to manage their investments and marketing performance.

Company information


Provided by Allocadia