Explore the seven steps to becoming a Cognitive Enterprise.

Find your platform

Reinvent the core of your business by building a platform that plays to your strengths.

Nail down precisely what your business does best. Once your purpose is clear, build a platform around it, ensuring the customer is the centre of gravity. Made up of proprietary data, expertise and workflows, the platform is your way of staking a claim on the market.

Build it on data

Carefully curate data that serves your platform and differentiates your business.

It’s what you do with your data that really matters, so focus all your efforts on feeding your platform and informing your core business strategy. Curate and enrich your data so it meets specific business needs, functions and workflows, and put in place robust data governance.

Architect for change

Build scale, speed and flexibility into every area of your business, starting with the platform.

Create a manifesto for continuous change. Align your business architecture with the emerging technology architecture and link every change to the legacy system with your vision of a future state, using the open hybrid multi-cloud as a stepping stone.

Design intelligent workflows

Infuse machine and human intelligence into your customer-facing workflows.

Today’s customers expect to be engaged in ways that are humanised, founded in empathy and attuned to context. Build strategic workflows that are automated, intelligent and efficient; they will learn continuously and augment employee decisions.

Get agile

Work fast - with purpose - and break down internal boundaries to delight customers.

Strategic agility is the foundation for culture transformation, new ways of working and exponential growth. Assemble agile teams that span organisational boundaries to naturally share ideas and insights, with one goal in mind: to meet customer needs quickly.

Empower your people

Continuously upskill your existing talent and hire curious, inventive people.

Give your people the tools to grow in line with business needs. Leverage AI to identify skills gaps, design personalised learning programmes and mobilise people across new roles and opportunities. Reward curiosity and an experimental mindset in hires and existing talent.

Scale up security

Find the sweet spot between frictionless customer experiences and trusted transactions.

Cybersecurity is critical to trust in, and longevity of, your business platform. AI can take cybersecurity to the next level, framing it as proactive rather than defensive and ensuring strong authentication of transactions without restricting customer engagement.

Get the full story

Download the full IBV report for a deep-dive into all seven steps, with insights and future predictions from IBM experts.

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Client stories

Find out how these organisations have evolved to become a Cognitive Enterprise in partnership with IBM.

Region Skåne

Building a prescription for smarter healthcare in Sweden through intelligent workflows.

The Kraft Heinz Company

Helping a global foods giant stay nimble and innovate faster through the IBM Garage method.


Using AI to design more intelligent workflows for a French insurance company.


Helping the German car manufacturer to serve customers tailored offers with a landmark app, We Experience.


Transforming the cosmetics company’s operations with the help of agile operations, artificial intelligence and the Internet of Things.

Industry expertise in action

Procurement and Sourcing Services

Procurement organisations must become more digital, empower their teams and better predict the future. Learn how to revolutionise your operations with intelligent workflows and begin your evolution into a Cognitive Enterprise.

Finance Transformation Services

CFOs are challenged to digitise finance and bring better analytics and insights into their operations. Learn how intelligent workflows can transform the finance organisation into a Cognitive Enterprise.

Talent and Transformation Services

HR leaders must reinvent culture, skills and experiences, using intelligent workflows to optimise processes and augment business decisions. Learn how to channel your talent evolution towards becoming a Cognitive Enterprise.

Talk to us about getting started

We have a vast portfolio of capabilities, services and products to help jump-start your transformation journey. Click below for two places to start.