Automotive industry overview

Disruptive forces are impacting all aspects of the automotive industry. As autonomous driving becomes a reality, manufacturers are shifting focus to connected vehicles and digital services. To remain competitive, they need to digitally reinvent and improve three key areas:

  • Products: Quickly develop and deliver high-quality next generation vehicles and address all associated challenges.
  • Operations: Increase resilience and efficiency to improve quality and stay profitable in a continuously changing environment.
  • Engagement: Boost customer loyalty. Become a lifestyle brand by providing customer experiences and services that open new revenue streams.

A successful transformation is enabled by IBM's advanced automotive technology, experience and expertise. Digital transformation helps automotive companies improve competitiveness today while preparing for the new tomorrow.

A new automotive shift

USD 33 billion
Automotive executives expect the industry to spend over USD 33 billion to reskill their employees by 2030.

Reinvention drives success

of automotive executives say that to succeed or even survive, their organizations need to digitally reinvent themselves.

The importance of convenience

of consumers say cost and convenience are more important than brand in an autonomous, mobility-as-a-service paradigm.

Customer experience solution

Advanced technology manufacturing solution

Product development solution

IBM Services for SAP

Connected vehicle solution

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