HomeMedia and Entertainment

Highlights from the fall 2016 Global Telecom Survey


Download the full report

We surveyed nearly 21,000 consumers in 42 countries that account for 73 percent of global population and 90 percent of global GDP. What did they tell us?

The primary hurdle telecom companies face today is their low customer experience reputation, which has affected customer loyalty.

To find out more about this, the IBM Institute for Business Value conducted a survey based on three specific aspects:

Consumer experiences with the basic (network) services, in particular video The extent to which telecom companies create meaningful connections with their customers Digital trust and the willingness of customers to share personal data with their telecom providers.


Bookmark this report  


Meet the authors

Bob Fox

Connect with author:


, Global Industry Leader - Telecommunications


Nick Gurney

Connect with author:


, Communications Sector Leader


Rob van den Dam, Global TM&E Industry Leader - IBM Institute for Business Value


You might also like

Open source is now finding its place in telecom. And once it does, it will completely change the industry.

Save

5G, edge computing, and AI are expected to enable new use cases in vertical industries and accelerate Industry 4.0 adoption.

Save

This study explores immersive entertainment and eSports, including 5G, virtual reality augmented reality and eSports, across geographies and generations.

Save

Deep knowledge of content and consumers offers unparalleled opportunities for the media and entertainment industry.

Save

To grab more of the burgeoning sports video highlights market, broadcasters are using AI to capture content and engage viewers in new and exciting ways.

Save

A customer-centric, agile design married with an intelligent automation platform can transform telecom processes, and drive profound cost reduction.

Save