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2024 CFO

Tackling hard truths in the generative AI era

6 power moves CFOs must make

Leading through technology-driven change and uncertainty

<a href=https://www.ibm.com/thought-leadership/institute-business-value/en-us/c-suite-study/ceo target=_blank aria-label='of CEOs (will open in a new tab)'>of CEOs</a> say they must rewrite their organizational playbook.

<a href=https://www.ibm.com/thought-leadership/institute-business-value/en-us/c-suite-study/ceo target=_blank aria-label='of top CEOs (will open in a new tab)'>of top CEOs</a> say competitive advantage depends on who has the most advanced generative AI.

VP, Finance & CFO, </br> Vancouver Airport Authority

We’ve identified a group of leading CFOs that is outperforming the competition in both financials and in several key areas that deliver a competitive edge. They exhibit four powerful characteristics that enable tackling the hard truths of the generative AI era: a sharp focus on a strategic future, an adeptness at strategy execution, an agile responsiveness to changing market conditions and new opportunities, and a keen eye for technology that drives competitive advantage.

What sets leading CFOs apart?

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Faced with the paradox of maintaining stability while driving change, learn how CFOs are finding new ways to optimize their potential and their teams.