Use linguistic analytics to infer individuals' personality characteristics from digital communications such as email, blogs, tweets and forum posts.
Gain the ability to look at a user’s inclination to pursue different products, services and activities – including shopping, music, movies and more.
Understand individual customers to perform better segmentation, personalized product recommendations and highly-targeted messages.
IBM enables companies to scale and adapt quickly to changing business needs without compromising security, privacy or risk levels when using IBM cloud offerings.
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