TAP Marketing

Technology Alliance Program Marketing

 
 

The IBM Security Technology Alliance Program provides the following go to market opportunities with its technology partners

Program Engagements

head1

Brand Awareness

  • Press Release Template
  • Community Blog Posts
  • IBM Security App Exchange
  • TAP Directory
  • Internal Social Media Promotion
head2

Thought Leadership

  • SI.com Blog posts
  • Case Studies
head3

Demand Generation

  • Opportunity to Sponsor IBM Security Events
head4

Sales Enablement

  • Enablement Materials
  • Internal Promotion