Question & Answer
Question
Room Nights Booked
Answer
Top Line Metrics
Total number of room nights booked during selected time period (Tracked Room Nights Booked + Estimated Anonymous Room Nights Booked).
Bookings
Total number of room nights booked for the property(s) viewed during selected time period.
NOTE: At least one unit of a given property must be viewed to appear in the Bookings Report.
In Bookings Zoom|Marketing Channels, this is the quantity of this room's nights booked, attributable to this channel during the selected time period.
In Bookings Zoom|Onsite Search, this is the quantity of this room's nights booked, attributable to this on-site search term during the selected time period.
Inbound Link Analysis
The number of room nights booked during sessions that were driven by specific campaign element.
Profile Segments
Number of room nights booked by the defined segment during output date range.
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Document Information
Modified date:
08 December 2018
UID
ibm10751655