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What constitutes a direct load?

Question & Answer


Question

What constitutes a direct load?

Answer

IBM Digital Analytics?considers a session a direct load if it meets one of the three following criteria:

1)A session that is started by typing the URL into the web browser.

2)The session is started by clicking on a "bookmark" URL saved in the browser.

3)The first tag is thrown in the session did not contain a referral URL.

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Document Information

Modified date:
08 December 2018

UID

ibm10750717