Planning the advertising and marketing budget

You want to do some planning for the advertising and marketing budget.

This video illustrates the planning process:

Video that demonstrates how to plan for the advertising and marketing budget.

https://youtu.be/2HwO59WavVQ

Procedure

  1. Double-click the Adv & Marketing member to drill down on it.
  2. Keep the budget for Advertising and Marketing in Q1 constant by applying a hold. Right-click the cell at the intersection of Adv & Marketing and Q1-2004, and select Hold.
  3. You are going to give more weight to the investment in your web site. Click the intersection of the cell for Web Site, Mar-2004, and change the value to 10000.
    Tip: You can also type 10k.

    See that the total value for Adv & Marketing stays the same, even though the value for Web Site in Mar-2004 has increased.

  4. Double-click the Web Site, Description cell to add a comment to say what you have done.
  5. Release the hold: right-click the intersection of the cell for Adv & Marketing and Q1-2004, and select Release hold.