Our Stories

IBM at the US Open

Watson goes to the GRAMMYs®

19 years at The Evian Championship

Helping Wimbledon in their Pursuit of Greatness

IBM at the Augusta National Women’s Amateur

Smarter Mercedes-Benz Stadium

Driving Innovation with Aston Martin Red Bull Racing

Pebble Beach and IBM


IBM Artificial Intelligence

About IBM Sports

IBM delivers the digital experience for some of the world's most iconic events, showcasing the power of IBM cloud and Watson to millions of fans.