SMA provides a consolidated view of real-time social activity on specific topics or events, based on hashtags and keywords. While you've probably seen a couple of custom-built pilots used for Pulse, IOD, Impact, IBM@100, Watson, and Lotusphere in the last year, this new service is a huge step forward.
The Essential CIO
Find out how CIOs are optimizing information technology on behalf of their organizations, with most required to aim beyond meeting universal, fundamental needs.
THINK Marketing | CMO CIO Leadership Exchange
This page aggregates the social conversations from the THINK Marketing: A CMO+CIO Leadership Exchange. #CMO #CIO