Data needs a leader

As the new natural resource of the twenty-first century, data has the power to transform industries and business models; but it equally has the power to overwhelm systems and stymie growth. As executives witness data’s proven impact on performance and innovation and recognize its strategic significance, they also realize the growing need for a leader whose primary role is to understand and advocate on behalf of data. As a result, leading organizations across industries around the globe are appointing Chief Data Officers to deliver data-driven growth and innovation that matters.


Download the executive report

Study highlights

We identified five areas in which CDOs can turn data into dollars: Data leverage, data enrichment, data monetization, data protection and data upkeep.

While specific priorities vary based on an organization's business goals, there is broad agreement on one overarching priority: leveraging enterprise data to drive business value.

CDOs need a "T-shaped" set of skills that balances technical skills, business knowledge and people management skills.

About the authors

Marc Teerlink

Marc Teerlink
Chief Business Strategist,
IBM Watson Group at IBM

Brett Gow

Brett Gow
Corporate Transformation Leadership

Kingshuk Banerjee

Kingshuk Banerjee
Associate Partner

Read related IBM executive reports

The Chief Data Officer playbook

Creating a game plan to sharpen your digital edge

Analytics: A blueprint for value

Converting big data analytics insights into results

Analytics: The real-world use of big data

How innovative enterprises extract value from uncertain data

Download the IBV App

Access our latest thought leadership, including C-suite studies and industry insights. Maintain a library, receive regular updates. Explore enhanced content.

Subscribe to the IdeaWatch Newsletter

Sign up to receive monthly e-mail updates on recent papers from the IBM Institute for Business Value.

Business Analytics and Strategy

Manage innovation, drive innovation and harness analytics from strategy to execution.