A successful customer experience strategy surpasses tactical UI, UX and even what we know as CX. IBM iX® creates a differentiated brand experience (BX) across your key audience touchpoints. Sync everything from your branded content to app development and beyond — all connected by a comprehensive experience strategy and advanced analytics.
A 150-year-old company becomes a leader with immersive mobile and XR-enabled experiences.
Analyze your brand experience and uncover opportunities to improve, optimize and evolve. Use this rapid yet robust approach to kick start your brand experience evolution with actionable next steps.
Discover what executives and practitioners are thinking about AI for CX: the potential, the reality and the path to getting it done.
Engage shoppers’ imaginations and wallets when retail times are tough.
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