A recipe for success: comprehensive digital transformation

Ever wanted to enjoy a bite of a European pastry, even if you live far away? This European bakery wanted to bring its treats to sweet-toothed consumers across the world.

IBM Services helped the bakery deploy the new SAP S/4HANA landscape, enabling them to successfully drive a comprehensive digital transformation of processes. The company is now eliminating errors, cutting costs and revealing unprecedented insight into production, customer preferences and profitability. Ultimately, these new capabilities help the bakery optimize its supply chain and boost sales, and bring mouth-watering pastries, cakes and biscuits to global food enthusiasts.


A three-step plan to optimize supply chain, boost sales

Step one

Step one

This European bakery began its supply-chain and sales transformation by working with SAP to deploy forward-looking, transformative ERP solutions. The company opted for a generous serving of SAP applications: SAP S/4HANA acts as the centerpiece, garnished with a side of SAP Fiori, SAP Analytics Cloud and SAP BW4/HANA.

Step two

Step two

IBM Services provided expert assistance during the implementation of the new SAP landscape. The IBM team was instrumental in enabling the smooth, hassle-free and successful implementation of a first-of-a-kind SAP S/4HANA solution for the food industry — with impressive outcomes.

Step three

Step three

Managers can handle end-to-end processes such as purchase order workflows on the go using the SAP Fiori app on their mobile devices. Furthermore, the company can analyze customer behavior and purchasing patterns in real time, by harnessing SAP BW4/HANA and SAP Analytics Cloud.


New capabilities lead to significant results

With new insight into production and customer preference achieved after working with IBM to migrate to SAP S/4HANA, the bakery was able to optimize its supply chain, boost sales and expand to new markets. Valuable results included:

  • Faster time-to-market
  • Increased revenue
  • New countries enjoy sweet treats

We are very excited to finally be able to introduce our delicacies to a significantly larger number of customers, thanks to IBM and SAP.

Spokesperson, leading European baker

Client stories

Indus Motor Company

Shifts quality control into top gear to win sales, nurture loyalty and overtake the competition

Grupo TDM

Delivers engineering solutions for sustainable infrastructure in Latin America

Talk to us about getting started

We have a vast portfolio of capabilities, services and products to help jumpstart your transformation journey. Click below for two places to start.