Healthier pregnancies and happier parents
Using IBM Design Thinking, IBM iX® designed the Tifli mobile app to target the parenting community — pregnant women, husbands, mothers, fathers and family members. The app provides relevant tools and personalized content to help users make more informed choices for themselves and their family for healthier and happier wellbeing.
Health and fitness tools, some powered by wearable and IoT technology, allow users to track their own wellness and that of their newborn, baby and child. Multi-user engagement provides fathers and loved ones the ability to monitor, support and participate in the journey.