Give sales associates real-time access to the same information that consumers have
After participating in a design workshop that included sales associates’ input about their daily work activities, the IBM iX® mobile and customer and engagement design teams collaborated with Apple to create three MobileFirst for iOS apps: Sales Assist, Payment and Finance. Designed to work together on iPad Pro tablets, the apps let associates access real-time data, process payments and schedule deliveries, all without leaving the customer’s side or disrupting the sales process. For example, using the Sales Assist app, rebranded by City Furniture as “ASAP” (Accelerating Sale Associates’ Performance), an associate can view 8,000 City Furniture SKUs complete with images, product information, colors and styles. Using analytics and unique customer profiles, the app also helps associates make personalized recommendations, suggest products based on past purchases and record customer favorites.