Uncover insights that help you make better decisions, operationalize analytics and address increasing customer needs. Using decision science tools and the cloud platform, IBM experts in data science and engineering work with you to create and capture future growth.

Address your data challenges with solutions and accelerators from IBM that can unlock greater value from third-party and enterprise data — whether internal or external, structured or unstructured.

The benefits

Help fast-track and improve decision-making across the enterprise.

Help fast-track and improve decision-making across the enterprise.

IBM data science skills and talent can accelerate analytics initiatives.

IBM data science skills and talent can accelerate analytics initiatives.

Start new businesses around data and analytics and increase speed to value.

Start new businesses around data and analytics and increase speed to value.


Analytics consulting with IBM Garage

Work directly with analytics experts to learn and test new solutions. Explore advanced methodologies from IBM that help you achieve business outcomes faster and at scale.

Digital Customer Engagement

Create powerful personalized digital experiences using analytics and AI to help you build brand loyalty, enhance ad targeting and increase sales.

The Weather Company and Watson Advertising

Use data science to uncover weather relationships. These insights can boost your bottom line and improve both customer and employee experiences.

Risk and Compliance

Harness the power of data, AI and automation to monitor constantly changing regulations. Watson™ and Promontory Advisory Services' end-to-end risk and compliance management tools can help you make better decisions.

Predictive Asset Optimization

This service can help you maximize return on investment and enforce best practices. Those improvements can increase the operational, financial and environmental performance of buildings and assets.

Analytics as a service (AaaS)

Execute enterprise decision science and operationalized analytics. Use our industry-specific accelerators, prebuilt models and algorithms with the expertise of IBM data scientists and engineers to access actionable insights from data.

Industry-specific case studies



VW is serving customers personalized experiences and tailored offers with their landmark app, We Experience.




Unilever starts to understand neighborhood level dynamics to realize real growth. 



1-800-FLOWERS uses data to put the right gifts in the right hands and deliver a more seamless shopping experience.



Groupama uses analytics and IoT to help consumers with proactive risk prevention.

Telecommunications & Media

Telecommunications Company

A telecom company resolves network issues and faults faster using a comprehensive data platform.


Travel & Transportation


KONE improves people flow in some of the world’s busiest buildings using IoT and AI.

Government & Public Sector 


Canada Mortgage and Housing Corporation (CMHC) uses big data to drive business decisions and outcomes.

Life Sciences & Pharmaceuticals

The Aurum Institute in Africa

The Aurum Institute in Africa works to conquer epidemics using advanced data tools.




Bradesco embeds Watson™ and AI to provide personal attention to each of their 65 million customers.

Educational resources


How early adopters have raised the bar for data-driven insights


How you can be omnipresent with cognitive analytics


Harness the power of predictive analytics to hyperlocalize your retail presence


Just add weather: How weather insights can grow your bottom line


Making AI the killer app for data: A practical guide for leveraging data to enable your AI journey


Analytics: Dawn of the cognitive era

Related solutions

Big Data Services

Find deep insights hidden in complex data and take more informed actions with an insights platform.

IBM MetroPulse

Harness the heartbeat of a neighborhood with IBM MetroPulse. Transform massive amounts of local data into actionable responses to localized consumer demand.

Artificial Intelligence Services

Apply the transformative power of AI and IBM Watson® across your organization to drive growth.

IBM Watson Studio

Explore, build, deploy and manage AI and data science at scale with this enterprise platform.

Watson IoT Services

Build new IoT capabilities that can create new revenue streams, increase operational efficiency and drive cost reductions in your business.

Watson Health

Use data and powerful analytics that can accelerate innovation for patients and life sciences.

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