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Verify Customer Identity and Access Management (CIAM)

Deliver engaging, modern, secure digital experiences for customers, partners and citizens

IAM Practitioner’s Guide

Five areas your IAM strategy must advance to stay protected, compliant and future‑ready

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Deliver a secure, low-friction experience

When customers access your online portal or partners want to collaborate, they expect a safe, frictionless digital experience. 

With the potential for millions of consumer identities and billions of transactions, how can you collect, store and manage data to personalize interactions and still meet privacy standards? With IBM® Verify CIAM solutions, you can deliver seamless, repeatable user experiences that build brand loyalty while reducing the security threat to the enterprise.

Capture

Create simple, branded registration experiences and progressively obtain consumer data with consent to enhance personalized transactions.

Learn about consent management
Engage

Reauthenticate known users with multifactor authentication (MFA) or passwordless experiences such as social login, by using risk-adaptive approaches.

Learn about MFA
Manage

Allow users to self-service their profiles to instantly modify attributes, preferences and consent, and enable secure account recovery.

Learn about profile management
Administer

Manage millions of identities from many non-authoritative sources. Add new apps over time, set fraud prevention policies and integrate systems across the organization.

Learn about lifecycle management

Resources

Two people working on desktop computers at office
IDC Report
The IDC MarketScape 2025 reveals how leaders like IBM are tackling complexity with integrated platforms, automation, and AI-driven threat detection.
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Ebook
The CIAM for Dummies ebook explores CIAM business drivers, use cases, technology, deployment and planning considerations.
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Insights
CIAM professionals discuss protecting consumers and providing delightful digital experiences.
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Guide
The buyer's guide provides valuable insight into achieving a strategic CIAM program that modernizes digital experiences.
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