Deliver smarter retail customer experiences at scale

Consumers have high expectations, demanding seamless experiences wherever they engage with a brand - from online to in store.

Explore the GBS Experience Strategy Learn about Digital Strategy & IBM iX®

two women working with a tablet
man working in a computer with two screens

Harness the power of your customer data

With AI-powered solutions, clients can receive real-time insights to deliver new value and more personalized retail customer experiences wherever consumers engage them.

Discover Cloud Pak for Data Read more about Data & AI Services

Smarter business means greater resiliency

Intelligent automation and AI solutions help consumer companies maintain an “always-on” strategy, freeing up time and resources to focus where it matters most, on their customers.

Explore Cloud Pak for Automation Learn about Cognitive Process Services

a man and a woman talking and looking to a tablet

Success stories

A man in a suit using a proximity device

Groupe Casino

Reimagines the store experience with IBM technology for today’s tech-savvy consumers.

Watch the video

Apple monitor and an iPhone

DSW

Helps deepen its consumer brand connection across all channels with IBM iX®.
 

Read the story

Thousand aligned green bottles

Behr

Using AI and weather data to help consumers color their world.
 

Read the story

Is your customer experience ready to digitally transform?

Take a quick appraisal to evaluate where your retail experience is on its transformation journey and see potential next steps.

Take the evaluation

a woman looking at her tablet

Learn more

To explore technology solutions that can help enhance your retail customer experience, contact an IBM customer engagement expert today.

Contact us