Use augmented intelligence (AI) to enhance your storytelling with an automated mobile experience that helps you increase your views and be the first to air.
The weather audience’s experience is changing in a big way. Augmented intelligence (AI) and automation are taking massive leaps forward in the detection of weather and traffic conditions and going beyond what is humanly possible.
The Weather Company, an IBM Business’ Max Engage with Watson enhances your storytelling and powers capabilities in this new cognitive era of broadcasting, so your station will not be left behind.
Max Engage with Watson offers an automated, life-planning mobile experience that can increase your number of mobile video views by up to 13x – and helps you be the first to air with vital information that keeps your audience safe.
Post new content simultaneously across all of your station’s digital platforms to boost video views and ad revenue.
Leverage augmented intelligence to meet your audience’s demand for mobile content throughout the day.
Use geofencing technology to target affected users when they need vital information most.
Augmented intelligence is where AI such as machine learning is used to aid human work and strengthen productivity as opposed to replacing humans entirely.
Automation allows your station to reach your mobile audience's growing demand while also generating unique and engaging content that keeps your viewers tuned in for longer.
Max Engage used geofencing technology in order to determine where and when an audience needs information.
Mobile broadcasts refer to any type of broadcast available on smartphones that can be produced and watched on the go.
Mobile broadcasts make use of geofencing technology to deliver the right information at the right time for users. This helps to create engaging broadcasts that retain viewers.
No. Max Engage reduces the amount of hardware needed across markets, saving on cost and enabling greater productivity through mobile video automation.
No. While Max Engage allows for augmented intelligence to enhance mobile videos in Max, it is integrated into your organization’s existing Max toolkit, requiring no additional staff.
No. Max Engage is a supplement to the Max ecosystem, so there’s only one system to learn, and all components integrate seamlessly with each other to create an enhanced mobile experience.
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