Why become a Watson Health Business Partner, and how will you benefit?

Watson Health business partners - health solutions providers, services providers, software vendors, and innovators – get access to technology, expertise, support and resources backed by the power of IBM.

Joining the Watson Health ecosystem will help you:

  • Increase demand and expand your reach
  • Address your clients’ unmet needs
  • Grow your business
  • Improve profitability
  • Enable your clients to contribute to health transformation through data, AI and cognitive computing

Partner enablement – empowering you to succeed

Watson Health provides training and resources for successful marketing, sales, implementation and support.

Marketing enablement

  • Equip your marketers and agencies with marketing expertise and deep knowledge of data and AI innovations as well as health industries.
  • Amplify your market awareness from your association with IBM and Watson Health brands.
  • In addition to potential co-marketing opportunities, we are committed to your go to market success with a range of support packages that can help your brand awareness, demand gen.

Sales enablement

  • Equip your sales and technical sales staff with training on solution design, demo creation and delivery, sales presentations, quoting and ordering processes.
  • Additional support is always available for additional trainings, customized materials, competitive research.

Implementation and support

  • Knowledgeable Watson Health consultants and technical professionals provide solution implementation services, and train your staff how to manage the offerings effectively.
  • We ensure your teams are fully equipped to implement and support the offerings as required, so that your clients will realize the value.

Partnership model - embedded solution agreement

Embedded solutions are the combination of IBM offerings and your technology:

  • It is your branded solution being sold to your clients
  • You will provide client support for your solution
  • The solution will contain your IP, which adds significant value to the IBM technology and results in a commercially available solution
  • You must agree to meet the complete ESA program requirements e.g. reporting etc.


Embedded Solution Agreement

Let's talk about Watson Health Partnerships

Contact us to learn more about how to get started as a Watson Health Business Partner

*IBM Watson Health offers additional marketing support through packages available to all partners.