An Embedded Solution Agreement (ESA) allows you to leverage IBM’s cutting-edge technology with open standards and combine it with your own IP so you can deliver a distinctive solution to your customers under your brand. ESAs are ideal for Technology Partners looking to sell their own solutions built with IBM technology because they provide reduced development costs with flexible pricing.

Watson Financial Services Solutions ESA offerings in action

Globlue Technologies - Financial Crimes Insight for Insurance

IBM Business Partner Globlue Technologies helps insurers fight insurance fraud by applying AI and advanced analytics to increase detection, reduce false positives, and increase efficiency using IBM Financial Crimes Insight technology.

Turnkey Risk Solutions - Financial Crimes Insight for Insurance

IBM Business Partner Turnkey Risk Solutions provides proactive First Party Fraud solutions with precise targeting that enhance compliance while mitigating losses integrated into a robust delivery platform built with IBM Financial Crimes Insight technology.

C2C Smart Compliance - IBM OpenPages

IBM Business Partner C2C SmartCompliance streamlines compliance and risk management using regulatory libraries and mappings customized to an organization's unique needs and automated alerts and updates that reduce compliance costs.


To qualify for an ESA

  • Your solution must contain your IP that add significant value to the IBM technology and result in a commercially available solution.
  • Your solution must be currently in market and branded as your own.
  • You must be providing client support for your solution.

Is your solution eligible?

To discuss your solution, contact your IBM Representative or PartnerWorld Contact Services.


Bring your solutions to life with IBM and gain access to benefits that can help accelerate your growth. These benefits become available to you once you have an IBM-approved solution and an active PartnerWorld profile.

Learn and build

Earn $1,200-$6,000 USD in IBM Cloud credits to build solutions with access to 130+ industry-leading cloud services

Market and sell

Get noticed by IBM clients and Business Partners — list your solution in the IBM Global Solution Directory

Learn more about benefits

You can access a wide range of valuable benefits from the moment you join PartnerWorld.


This page does not constitute an expressed or implied recommendation or endorsement by the industry or IBM of any particular product, service, company, or technology, but is intended simply as an information guide that will give a better understanding of the options available to you. The fact that a company does not appear in this directory does not imply that it is inferior to those listed.    Users are responsible for determining whether any particular software provider's products or services are suitable for their own needs. All understandings, agreements, or warranties must take place directly between the solution owners and prospective users.    IBM MAKES NO WARRANTIES OF ANY KIND WITH RESPECT TO THE CONTENTS OF THIS CATALOG, THE PRODUCTS LISTED HEREIN, OR THE COMPLETENESS OR ACCURACY OF THIS CATALOG. IBM SPECIFICALLY DISCLAIMS ALL WARRANTIES, EXPRESSED OR IMPLIED, INCLUDING BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE. Trademarks displayed on this page may be owned by the solution owners featured.   This disclaimer does not apply in the United Kingdom or elsewhere if inconsistent with local law.