AI for Customer Care and Watson Assistant courses

Add Watson to your solution portfolio to differentiate from your competition with best-in-class AI. The Watson Foundation Competency provides you with the capabilities you need to build, sell and market Watson. Below are the latest Sales Foundation and Technical Mastery badges which will allow your team to start earning credentials toward becoming a competent IBM Watson AI Business Partner.

Access key resources to help you market, build, sell, and service IBM Watson

Need help?

Schedule a 15-minute call with a Watson Business Partner marketing expert to address topics such as the IBM ParterWorld program, marketing / sales enablement, Watson skills and learning, or other Watson partnering topics you'd like to discuss.

Partnering with IBM Watson

We’re excited to be partnering with you to add business value to your clients with Watson, the AI platform for business. With clients in 80 countries building Watson into their businesses, and a 70+ percent growth in organizations using Watson in 2017, IBM continues to invest heavily in our AI agenda.

Digital Technical Engagement

Explore Watson resources at your own pace. Each Watson service product has 3 demo assets:

  • Video demos for a quick glance
  • Product tour for a short test drive
  • Hands-on lab with tutorials for a deeper dive

Watson & Cloud Ideas portal - Get started and submit your ideas today!

Better ideas lead to innovation and innovation leads to market leadership. Aha! allows you to collect, curate, and promote ideas into features or initiatives to ensure that key feedback and requests are seamlessly integrated into your product planning and development processes.

Use cases

Stories of how Watson and AI are transforming our world.

Sales kits

Generate leads and sell products, services and solutions with these ready-to-use resources.

The Watson AI client facing resources

Access the latest insights to find new opportunities, fuel growth & beat competitors.

Who can sell Watson solutions? 

To sell IBM Watson solutions, you must be a member of IBM PartnerWorld, a global marketing and enablement program designed to support IBM Business Partners. You must also become an IBM Channel Sales Value Rewards (CVR) authorized Business Partner to sell these solutions.

Get skilled on IBM Watson

IBM PartnerWorld has identified high-value capabilities that are essential for driving clients into the digital era. By mastering the right competencies, you can offer clients unmatched value that generates business growth and revenue. Also be sure to review the enablement roadmaps for technical and sales skills.