Get started with IBM Security marketing

Marketing overview

Explore all the marketing benefits available to IBM Business Partners. 

Co-marketing programs

Get reimbursed for marketing expenses, and find the available resources you need to drive demand and revenue for IBM Security solutions and services.

My Digital Marketing

Find ready-to-use marketing assets and campaigns. Either download or personalize, execute and measure right in the platform.

My Digital Marketing campaigns for IBM Security

IBM Cloud Pak for Security

Grow your business with the Cloud Pak for Security demand generation campaign.  The Cloud Pak for Security campaign provides comprehensive assets from product overviews to an interactive demo.  This offering allows your clients to gain insights into threats across hybrid, multicloud environments.

IBM Security QRadar

This QRadar campaign educates organizations on how to gain actionable insights, quickly identify the top threats and reduce the total alert volume with the power of intelligent SIEM.

IBM Security Guardium - Smarter Data Security

Security and compliance professionals are facing more data, regulations, and security tools than ever before – with obstacles to sensitive data protection growing larger every day.

IBM Security Verify

This Verify campaign will help inform your clients about the value of identity-as-a-service to reduce the costs, workload and specialized skills required to administer identity and access management for consumers or employees.

IBM Security i2

The IBM i2 campaign is complete with assets like solution briefs, client use cases and white papers;  allowing you to fully showcase the capabilities of i2 to prospective clients.  Help your clients detect, disrupt and defeat physical and cyber threats coming at them with increasing speed and sophistication.

IBM Security MaaS360

Utilize this campaign to inform organizations about the power of AI for unified endpoint management (UEM) with MaaS360.


IBM Security Verify Privilege

This Security Verify Privilege campaign is designed to help your clients understand the importance of privileged access management (PAM) and how it can help prevent cyber attacks by securing privileges for service, application, root and administrator accounts across the enterprise.