Get started with IBM Analytics marketing resources for Business Partners

IBM Marketing resources

Learn more about the marketing benefits and tools available to IBM Business Partners. Then, explore the IBM Analytics DCM campaigns further down the page.

Plan your next IBM Analytics event

This guide will provide you with the content and guidance necessary to create a plan and help you execute your own event that showcases your unique capabilities and the industry-leading solutions for IBM Analytics.

Ready for IBM Analytics: A technical validation program for ISVs

As a Ready for IBM Analytics solution partner, you'll have access to even more benefits and programs - over and above those included in your PartnerWorld membership.

Commerical & growth offerings

Reach new clients and markets with commercial and growth segment plays, resources and incentives.

IBM Cloud Private for Data marketing material

Data Science and Business Analytics marketing material 

Business Analytics

This campaign is designed to help organizations identify hidden patterns to turn structured or unstructured data into unbiased, relevant insight with speed and agility.

Planning Analytics

This campaign is designed to help organizations drive financial management efficiency, deliver stronger business foresight and steer business performance.

Enterprise Data Science

This campaign is designed to help organizations discover patterns in data and anticipate what is likely to happen next; and operationalize with machine learning to deliver faster, better business insights at scale.

Predictive Analytics (SPSS)

This campaign is designed to help organizations predict with confidence what will happen next so they can make smarter decisions.

Watson Explorer

This campaign is designed to help organizations explore their unstructured data with cognitive exploration, powerful text analytics and machine learning capabilities.

Hybrid Data Management marketing material

Db2 (on-premises or on cloud)

This collection of materials is intended to help you drive awareness, desire and interest in IBM Db2 Operational and Transactional databases.

Db2 Warehouse (on-premises or on cloud)

This collection of materials is intended to help you drive awareness, desire and interest in the db2 Warehouse, whether on the customer premises or cloud.

IBM Integrated Analytics Systems (IIAS)

This collection of materials is intended to help you drive awareness, desire and interest in the IBM Integrated Analytics System (IIAS).

Db2 Big Sql

This collection of materials is intended to help you drive awareness, desire and interest in IBM Db2 Big SQL.

Unified Governance & Integration marketing material

GDPR

With the implementation of the General Data Protection Regulation (GDPR) on May 25 2018, a new balance will be created between commercial interests and consumer rights involving personal and sensitive data.

Data Integration, Master Data Management & Data Governance

This campaign is designed to help companies understand the how IBM's solutions provide complete information management and governance capabilities for analytical insight and monetization of data.