Generate more demand with IBM Partner Plus

Your success is our business

Join IBM Partner Plus
Going to market made simple

IBM Partner Plus demand generation programs, tools and co-marketing funds are available to help you go to market faster, generate leads, and grow your business. Accelerate your new business opportunities with enhanced demand generation programs powered by deeper levels of investment.

The benefits of marketing with IBM

Gain a competitive edge with automated marketing, co-marketing, enhanced lead sharing, and additional tools available to partners - at no cost.

Leverage a marketing automation platform that gives partners the ability to quickly and easily plan, execute and measure marketing campaign.
IBM Co-Marketing

Eligible partners who grow and invest with IBM can benefit from up to a 3x increase in total investment. IBM Partner Plus provides eligible partners with funding and resources to expand campaigns and spur marketplace demand.

Partner Marketing Kits

Built by IBM Marketing experts, these kits include digital campaign and event tactics and assets that are designed for prospecting and lead progression. Available in multiple languages!

Watch the video (1:12)
1:1 Support

Get personal support for your campaign execution through our Concierge team. Our distributors and IBM marketing teams offer enablement and additional support as you need it.

Ready to partner with IBM?

Join IBM Partner Plus to get started or contact an IBM representative to discuss your build journey.

Join IBM Partner Plus