Feature spotlights

Dynamic segmentation based on customer behaviors

Create dynamic behavioral customer segmentation to personalize offerings & effective marketing campaigns.

Advanced pre-built Industry analytic models for faster ROI

The solution comes with pre-built Industry advanced analytics models like propensity to buy, churn predictor, Customer Retention Risk, CLV, etc. for a faster Return on Investment (ROI).

Cognitive models via Watson APIs for smarter decisions

Use machine learning to update models to improve life event prediction and product propensities. Continually improve on smarter decision making with use.

Integrated platforms, CRM, chatbots and dashboards

Put insight into action via marketing platforms, CRM systems, Chatbots and Dashboards.

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