Planning for weather is about more than packing an umbrella
Ensure sustainable operation of our global food supply
Keep the power on
Weather impacts the movement of people and freight around the
Open for business—rain or shine
You can’t control the weather, but you can be prepared for it
3 min read
In 2019, there were 373 catastrophic weather events which caused USD 229 billion in global
70% of businesses worldwide say that abnormal weather disrupts:
Almost every weather-related headline in the media or corporate annual reports focused on the
associated negative impacts for organizations, including depreciation, lost revenue opportunities,
business operations disruption and increased insurance premiums.
To better understand how weather impacts organizations globally and across industries, the IBM
Institute for Business Value (IBV) in cooperation with Oxford Economics surveyed 1,000 global
C-level executives representing 13 industries and 15 countries and learned that today, decisions
about the weather are decisions about business.
See how weather insights can grow your bottom line.
Read the IBM Institute for Business
Value report (PDF, 1.4 MB)
IBM Weather Operations Center is a suite of applications that allows you to plan for and respond
to disruptive weather events to avoid outages and ensure business continuity.
Industries you might not expect are quickly pivoting from “blaming the weather” to capitalizing
on it by using the Weather Operations Center to reduce weather-related disruption. Several, like
retail, can even use weather insights to anticipate consumer needs and improve their bottom line.
It’s not surprising that 96% of executives surveyed said they incorporate weather data into their
organizations’ operational plans — but without analytics to put that data in context, companies
can’t ensure weather events won’t affect their business continuity.
To truly ensure asset optimization and supply chain resilience, your company needs more than just
weather data — you need advanced analytics and intelligent workflows to reimagine processes and
better predict how weather will impact your assets, employees and customers.
Explore weather impacts on these industries—and how IBM can help:
4 min read
Abnormal weather disrupts our global food supply — and hence operations and financial
On top of that, this USD 5 trillion industry is currently undergoing massive disruptions and
facing serious challenges, including:
Limited supplies of fresh water and arable land are requiring farmers and food producers to
discover more efficient and innovative methods for increasing crop yields.
An increase of food recalls and a growing population is leading to greater demand for
quantity and quality. However, these goals must be achieved through sustainable practices
that help protect and preserve the environment for future generations.
A complex industry network prevents the efficient transfer of useful information, hindering
the ability to quickly identify and respond to changing consumer demand. Moreover, an
imbalance in the distribution of consumer knowledge can weaken the position of growers,
producers and processors during negotiations.
According to the Food and Agriculture Organization of the United Nations, an estimated
one-third of all food produced globally is either lost or wasted due to factors such as pest
infestations, harvest problems, or market and supply-chain inefficiencies.
Rapid climate change is causing crop yields and farm operations to be more susceptible to
lower margins. In fact, the U.S. Department of Agriculture estimates that 90 percent of crop
losses are related to extreme weather.
The U.S. Department of Agriculture estimates that 90% of crop losses are related to extreme
weather.1 Here are just a few examples:
From field workers on the farm to the trucker to the dispatch crew and distribution centers and
processing plants, every player needs to understand current conditions and proactively forecast
future conditions to ensure safety, situational awareness, and operational efficiency.
Employing advanced analytics and intelligent workflows helps businesses like yours reimagine
processes and respond quickly to rapidly changing conditions, giving you the foresight required to
sustainably remain operational —no matter what the weather brings you.
Globally, more frequent severe weather and climate change is putting the pressure on energy and
utility companies. That’s why understanding the current state of vegetation near utility lines and
the impact of weather conditions on assets can help reduce risks and electrical disruptions.
But powerline and vegetation management incur high costs and can introduce human errors. And
inspections take place on periodic schedules, but disruptions don’t.
Energy and utility companies need:
With the Vegetation Management solution, you can get precise insights into the state of
vegetation in your service territory to help improve risk assessment and enable you to take more
efficient preventive maintenance measures in targeted field areas, helping improve operational
efficiency while reducing costs.
See how to get precise insights into the state of vegetation in your service territory
View the infographic (PDF, 2.6 MB)
Utility companies must stay ahead of the storm to restore power quickly when severe weather
strikes. With the Outage Prediction solution, you can combine customer-specific outage data with
forecasts and machine learning to help you predict weather's impact on your distribution system up
to three days in advance, enabling you to optimize restoration efforts.
See how one company got a head start on predicting weather-related outages to ensure business
the case study
1 min read
Airport delays cost airlines millions of dollars every year. While these delays are foreseeable,
they appear to be unavoidable. Because most airlines consolidate their operations into just a few
hub airports, delays can propagate throughout the system.
Airport customer experience largely depends on efficient, effective operations of the airlines at
the airport, but detecting accurate weather events at the hyper-localized scale of an airport can
Planning for and responding to critical weather events requires a platform that supports
stakeholders and communicates real-time weather insights across different functions.
This allows airport operations to respond quickly to:
See what travel industry executives say about disruptive weather events.
the infographic (PDF, 1.2 MB)
Weather can cause a variety of problems for ground transportation companies. If drivers aren’t
prepared, harsh conditions such as icy roads, poor visibility and violent storms may lead to
delays, accidents or serious injuries.
Applying AI and analytics to weather and traffic data helps transportation companies and their
drivers make better decisions about impending conditions. Customizable mobile alerts help
employees and customers avoid danger while staying on schedule.
Learn how Knight Transportation steers clear of disruptive weather to transport goods safely and
on time with near real-time alerts to help truck drivers reach their destinations safely and on
schedule by avoiding adverse weather conditions that may cause delays and accidents.
The weather can impact the retail market in ways that you may not be considering. A change in the
forecast – abrupt or expected – could lead to impacts on your bottom line. Retail businesses need
advanced demand forecast models that are disruption-proof – to guide strategy and resource
planning for production, inventory, logistics, sales and operations.
With actionable insights into disparate weather and geospatial data, you can plan for and prepare
around weather-related impacts and avoid common pain points such as:
Having weather guidance from factory to warehouse to store lets you see how demand is affected by
the slightest breeze so you can optimize your operations and supply chain for optimum
Learn more about Operations Dashboard for retail.
Download the solution brief (PDF, 170 KB)
Plan for and respond to critical weather events with advanced analytics to ensure business
continuity. Weather impacts every business, every day, requiring industry leaders and asset
managers to build intelligent workflows to reduce weather-related disruption.
Minimizing disruption to your business requires more than just weather data—you must employ
advanced analytics and intelligent workflows to reimagine processes and better predict how weather
will impact your assets, employees and customers.
Fair or foul, when weather strikes, the IBM Weather Operations Center is a suite of applications
that allows you to plan for and respond to disruptive events like weather to avoid outages and
ensure business continuity.
Weather can disrupt every business operating model. Stay up and running with the IBM Weather Operations Center,
an applications suite using advanced analytics and intelligent workflows to help you predict the impact weather
can have on your assets, employees and customers.Watch
John Bosse, a top IBM meteorologist, discuss how to respond and ensure business continuity.