Turn the store back into a competitive advantage with IoT in Retail.

Brick and mortar is back

Despite the rise e-commerce, 85 percent of consumers still prefer to shop in-store.* But they expect shopping experiences that reflect their digital habits.

Watson IoT in retail uses data from the connected store to reveal hidden insights, helping you make real-time, contextually-driven decisions, and paving the way for innovative customer experiences.

Learn about IoT in retail

* The State of Retail 2015 , TimeTrade

IoT in Retail: store operations for the next era

IBM is joining forces with Honeywell to create Internet of Things solutions for retailers. IoT data from the connected store is giving store managers a 360-degree view of retail operations that paves the way for improved customer experiences.

See the solution

Of retailers surveyed, 80 % agree that the Internet of Things will drastically change the way companies do business in the next three years *

*Retail Systems Research

Transform your brick and mortar store to compete in the omnichannel economy.

The retail store is poised for a comeback with Watson IoT. Real-time insights from connected stores, combined with cognitive computing and other rich data such as weather and transaction histories, can help you transform the in-store experience, streamline operations, and infuse intelligence into merchandising and supply networks.

With Watson IoT, you can


Deliver innovative in-store experiences to drive customer loyalty.


Redesign your store operations, drive efficiencies and reduce costs.


Build more intelligent merchandising and supply chain strategies.


See how

Select a zone imperative to see the details

Solutions for IoT in retail

Client success

Want proof of what IoT can do? Give us a store and we’ll show you.

Contact IBM

Contact IBM