Deliver on what connected passengers want

The IBM Travel Experience Index uncovers how passengers rate various carriers on digital, service and multi-channel performance.

3% of airlines qualified as “innovators,” compared to 12% of hotels

80% of airlines scored higher on service delivery than on digital interaction

25% of airlines earned mobile scores that were less than or equal to 30 on a 100-point scale

How airlines are elevating the travel experience with IBM

Alitalia uses real-time weather analytics to lift comfort levels sky-high for happier, more relaxed passengers

A North American airline finds new ways to keep customer satisfaction high

Speak with an IBM Travel and Transportation expert