Event recap

See what you missed

In the IBM booth, several IBM Business Partners showcased their solutions built with IBM Cloud and Watson. Partners included Imagine Communications, IRIS.TV, iTrend, MediaWen, Oovvuu, Telestream, and Zayo.

Event participants joined us for demonstrations and meetings and to See Content Differently.

In today’s content-rich market, media companies are matching content to audience preferences to entertain, inform and delight their customers. Creating new content from a world of inspiration or finding the right content in today's growing libraries can challenge the creative process and slow time to market.

With IBM cognitive and cloud solutions for media, you can see content differently — with insights into its hidden value that let you optimize its performance and maximize opportunities for monetization. See how you can rapidly build your content ecosystem with IBM Cloud and IBM Business Partners.


Demonstrations featured at IBC

Find hidden value

Go beyond content metadata to find images, sentiment, tone and themes to ignite new inspiration. Our content and audience insights solutions are built with Watson.

Manage content efficiently

See content management processes to increase speed to market. Our demonstrations feature flexible, digital content workflows and storage options with tape and cloud.

Build the next winning offer

Learn how to rapidly enable your content ecosystem and leverage IBM Cloud Bluemix to launch new offerings and services, while lowering costs and improving value.


Picture of Saul Berman

Saul Berman

VP & Global Chief Strategist, IBM

“How to Build Sustainable Digital Businesses, Not in a Vacuum”

14 Sept, 15:00 – 15:50

Learn more about IBM Media and Entertainment solutions

Managing Video Growth for Competitive Advantage

AREMA: Making digital workflows that make sense

IBM Cloud for Media: Deliver personalized digital media experiences and add value with analytics, cognitive and cloud