Success stories

Honda (R&D)

Designs better, safer, more personalized automobiles with big data analytics.


Fine-tunes sustainable manufacturing by using smarter finances to drive eco-friendly e-mobility.

Red Bull Racing

Is ready on race day by transforming data into a competitive advantage.


Creates super-efficient business processes to support continued success.

Work safe. Work smart.

Get real-time worker safety insights.

Racing toward a digital future

Automotive technology solutions are accelerating the pace of change in the industry. Focus is shifting from what types of vehicles to produce to innovative driver experiences.

fifty percent

Digital reinvention is key for success and even survival according to 50% of automotive executives.

forty eight percent

Brand doesn’t matter but cost and convenience do to 48% of consumers in a mobility-as-a-service paradigm.

Error proof your manufacturing with AI

Detect and identify objects in images and videos to help stop defects at the point of installation.


Systems Engineering

Accelerate new vehicle capabilities with industry compliant engineering.


Transform and modernize to support your evolving business.

Power a smart factory

Improve all areas of automotive manufacturing with Industry 4.0.

IoT vehicle insights

Enhance in-car experiences with sensor and system data from connected cars.

IBM Technology


Empower customers, deliver connected, engaging experiences, and keep data secure with IBM scalable cloud solutions.

Artificial intelligence

IBM Watson® helps enhance in-car services with virtual assistants and personalized experiences, building customer loyalty.


IBM Blockchain helps reduce fraud, build trust in your supply chain, and boost productivity with a secure digital ecosystem.


Reduce risk and build brand loyalty by protecting your data and operations with dynamic solutions from IBM Security.

Trends and news

Quantum computing and next-gen batteries

IBM and Daimler AG are using quantum computing to design and develop the next-gen lithium battery.

The Responsible Sourcing Blockchain Network

RSBN is committed to advancing the ethical sourcing of minerals for EV batteries.

Privacy and connected cars

Cybersecurity for data generated by cars is playing an important role in purchase decisions.

Learn more

Engage an IBM expert to learn more about the automotive technology solutions and services for automotive companies that can help your business.