Automotive industry overview
Disruptive forces are impacting all aspects of the automotive industry. As autonomous driving becomes a reality, manufacturers are shifting focus to connected vehicles and digital services. To remain competitive, they need to digitally reinvent and improve three key areas:
- Products: Quickly develop and deliver high-quality next generation vehicles and address all associated challenges.
- Operations: Increase resilience and efficiency to improve quality and stay profitable in a continuously changing environment.
- Engagement: Boost customer loyalty. Become a lifestyle brand by providing customer experiences and services that open new revenue streams.
A successful transformation is enabled by IBM's advanced automotive technology, experience and expertise. Digital transformation helps automotive companies improve competitiveness today while preparing for the new tomorrow.
Customer experience solution
Boost automotive sales and increase loyalty throughout the entire lifecycle. Digital technologies, including AI, help you understand what consumers truly want so you can create personalized experiences that exceed customer expectations and foster loyalty from day one.
Advanced technology manufacturing solution
Improve all areas of automotive production and assembly with Industry 4.0. A digital transformation fueled by hybrid cloud and AI can help you optimize operations and enhance efficiency, agility and product quality by taking advantage of your untapped data.
ADAS/AD development solution
Engineering and data management platform
Accelerate development with best practices and tools that are compliant with automotive industry standards. Rapidly develop and deliver high quality offerings that are price-competitive and gain transparency across the entire product lifecycle for all stakeholders.
IBM Services for SAP
Evolve your automotive business with intelligent workflows infused with AI. IBM SAP consulting services and solutions can help you cut costs by modernizing applications and optimizing operations. Digitally reinvent your business and gain deeper insight into customers and capabilities, providing personalized customer experiences and offering continuous, security-rich performance.
Connected vehicle solution
Vehicle data analytics
Connect drivers to their car and surroundings using real-time data and insights. The solution uses in-car software to gather data from sensors and systems and external information on weather and traffic. AI and analytics provide insights on that data to help improve the driver experience and to inform product development and quality.
Discover modern automotive technology solutions from IBM. Speak with a representative.