Watson Personality Insights features
Detailed personality portraits
Use linguistic analytics to infer individual personality characteristics (like big five, needs, and values) from digital communications such as email, blog posts, tweets, and forum posts.
Learn consumption preferences
Look at a user’s inclination to pursue different products, services, and activities, including shopping, music, movies, and more.
Tailor the customer experience
Understand individual customers for segmentation, personalized product recommendations, and highly targeted messaging.
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