Learn why IBM was named a Market Leader in the Integrated Planning & Analytics report from BARC Research.
Introduction
Agile sales planning for accurate results
Sales teams often depend on time-consuming spreadsheets to strategize and build forecasts. But businesses need a modern planning solution that is integrated, collaborative, and provides a 360-degree view of win/loss trends and performance metrics across the entire organization. IBM® Planning Analytics with Watson (PDF, 850 KB) delivers the agility and accuracy necessary for organizations to collaborate across finance, sales and marketing with a single, consistent view of sales KPIs.
Track and analyze sales performance in real-time and optimize resources to increase sales, enhance productivity and drive more top-line revenue.
Modern sales planning solutions drive business results
Companies using sales planning analytics today see these benefits over non-users:
Increase in revenue across the enterprise
41%
greater year-over-year increase in annual company revenue
More opportunities won
6.6x
greater improvement in customer win-back rates and 1.3x improvement in revenue from net-new customers
Greater quota attainment
1.5x
greater annual increase in attainment of sales team quota
Use cases
Planning solutions for sales
Sales forecasting
Use both historical and current sales performance, along with predictive analytics, to forecast future sales results more accurately.
Sales territory and quota planning
Design fair and equitable sales territories that are managed for complete coverage, and create data-driven sales quota targets that incorporate historical sales performance, market opportunity, and account segmentations.
Sales capacity planning
Optimize sales capacity and resource requirements to ensure complete coverage in all territories, eliminate the risk of unassigned quotas, and attain revenue goals.
Try Planning Analytics with Watson at no cost for 30 days
Create multidimensional plans, budgets and forecasts.
Interactive dashboards and enterprise reports – Up to five users can join the same trial instance.
Explore prebuilt planning solutions by industry and use cases.
What our users are saying
Thanks to IBM Planning Analytics [with Watson], we have been able to significantly streamline our reporting and budgeting processes and gain a highly detailed view of the performance of each of our convenience brands and individual stores.
Tim O’Leary
MIS Manager
BWG Foods
Our sales force is happier because their performance now influences their commissions… It motivates them to find out what their customers need.
Herwig Steinbrugger
Manager, Planning, Steering and Monitoring Department
HEROLD Business Data GmbH
Sales matrices that used to take 3-4 days to compile and 2-3 days to consolidate are now done at the click of a button.
Marlé Bijker
Principal Business Intelligence (BI) and Data Warehouse Consultant
Synergy
Featured resources
Aberdeen report: The ROI of sales planning analytics
See how those using sales planning analytics see a 41% year-over-year increase in annual company revenue.
What-if scenario analysis
See the impact of your decisions before making them.
IBM Planning Analytics with Watson solution brief
Adapt to market disruption with one unified solution to drive accurate plans.