Website Visioning

Help not-for-profit organizations improve their online presence

Activity Kit

Volunteers experienced in website design, information architecture, marketing or project management can help not-for-profit organizations improve their online presence.


  • Not-for-profit organizations

What’s the goal of this kit?

  • For community organizations to benefit from volunteer assistance in the form of expertise

Why is this topic important?

  • Organizations can reduce administrative costs with a well-designed and functional website. A meaningful online presence is just as important to a not-for-profit business as it is to for-profit businesses. Plus, those saved costs can be put towards the not-for-profits beneficiaries.
  • Volunteers may be able to apply this experience to a technical certification process or performance review by their employers

What do I need to know about this activity?

  • Volunteers will need about 4 hours to review, analyze and document impressions of the not-for-profit’s web presence
  • Volunteers will lead a half-day group session with the organization to discuss strategy and direction, present options from the experts, and discuss how to act on recommendations
  • IBMers can apply volunteering hours to their THINK40 total.

Activity resources

  • Start guide for volunteers, presentations on planning and designing a website, as well as multiple handouts are available on Box.
  • IBM developerWorks TV has videos that may help you engage students on STEM topics:
  • Frequently Asked Questions about volunteer activity kits

Get all kit resources

Languages available:

  • English
  • Chinese
  • French
  • German
  • Japanese
  • Portuguese (Brazil)
  • Spanish (L.A.)

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