IP helps agriculture grow
Severe weather, fluctuating prices for crops and supplies, government regulations—they're all part of life for the contemporary farmer. Increasingly farmers and other entities in the agricultural sector are looking to sophisticated solutions such as analytics and software models to help them survive and prosper. IBM has a rich harvest of technology assets ready to help with modern agriculture.
Farmers with limited or no access to the Internet and social networking can find reliable advice with a mobile phone application. Faced with a problem in his field, a farmer, even one who cannot read, takes a picture of the crop then launches the application. The program provides access to user-generated or published content. It uses social computing features (such as reputation, social networking and social bookmarking) to build on existing trust networks and encourage viral spread. This application can operate on a range of mobile devices; smart phones are not required.
Other IBM IP assets can help manage commodity pricing or use massive data analytics to analyze the impact of government regulations.
Take, for example, Deep Thunder. A weather forecasting service, Deep Thunder provides highly localized (2 km resolution) and timely (one to two days ahead of time) forecasts so that businesses can plan with more accuracy. Another asset, a sophisticated water flow model, can use forecasting information to predict potential flooding, surface flow, and even watershed quality.
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