Marketo

Information: This topic is specific to the skill-based experience of watsonx Orchestrate. To elevate your productivity and streamline workflows, explore the new agentic experience — powered by advanced AI agents, dynamic multi-agent orchestration, and seamlessly integrated tools. To unlock the new agentic experience with context-aware decision making, see Exploring the agentic experience.

Marketo provides a cloud-based marketing platform that helps you to engage with your customers and prospects. This document describes how to connect IBM watsonx Orchestrate to Marketo and use its skills on watsonx Orchestrate.

Connecting to Marketo

Connect to the app according to the credential type that you or your team want to use.

If you want to connect the app to the Orchestrate Agent skill set, skill sets from AI assistants, or the Team skill set with Team credentials, refer to Managing app connections.

If you want to connect to the app to the Personal skill set or the Team skill set with Member credentials, refer to Connecting to apps.

Configuring the connection

To connect watsonx Orchestrate to Marketo, complete the following steps:

  1. Click Connect app.
  2. Fill all fields needed to establish the connection.
    • Endpoint URL: The Marketo REST API endpoint URL. Refer, the Marketo page for more details.
    • Identity URL: The Marketo REST API identity URL. Refer, the Marketo page for more details.
    • Client ID: The ID you use to authenticate with Marketo.
    • Client secret: The client secret you use to authenticate with Marketo.
  3. Click Connect app.
Note: The icon A green check icon appears to show that the app is connected. indicates that the connection was successfully established.

What to do next

After you connect to the app, you can use the Marketo skills. For more information see, Using the chat.

To learn about the available skills, see List of prebuilt apps, skills and skill flows.

Parent topic:

→ Connecting to apps