Creating an A/B test

Use this procedure to create an A/B test.

Procedure

  1. Click A/B Tests on the side navigation pane
  2. Click Action > Create New A/B Test.
  3. Type an appropriate name and description for the test you want to run.
    Note: Make sure that the name of your test is unique and does not conflict with any category IDs.
  4. Specify the zone that the test applies.
  5. Specify the start and end dates for the test.
  6. Specify Control parameters for the test.
  7. Specify Test A parameters.
  8. If you are running more than one variation, click Add request to add Test B. You can click Add request again to add a Test C.
  9. In the % column, split the test equally across tests. For example, if you have a Control and Test A, set both to 50%. If you have a Control, Test A, and Test B, set each to 33%.
  10. Activate the test.