Integrating IBM watsonx

You can integrate the IBM® watsonx™ with the IBM Product Master application.

With the world moving towards online buying experience, having a good and precise description of the product is of utmost importance. The e-commerce is typically fed with data from Master data management (MDM) systems that manage the product information. However, content creation in MDM is often a manual activity that is time-consuming and error-prone.

Product Master's easy and quick solution for this cumbersome task is integration with watsonx capabilities. You can thus quickly create content with reasonable quality and consistency. This helps in ensuring that your MDM system is always up to date.

Generative AI represents a huge opportunity for organizations to automate content generation, simplify data governance, accelerate time-to-market, and ultimately provide a fantastic customer experience.

Following are some of the scenarios where this integration can be successfully used in the Product Master application.

Generate product descriptions: Using product attributes to create robust and concise product descriptions.
Create channel-specific product content: Create a channel-specific syntax and format.
Help marketing campaigns: Generate content like product promotional taglines with appealing and effective messages.
Auto classify products: Automate the classification of huge volumes of products into the correct categories.
Extract feature: Extracting product attributes from product descriptions.

Contact the IBM Product Master team at ipm@persistent.com to incorporate this integration into your MDM system.