Store linking

Store linking allows a new store to be linked to an existing, modeled store and inherit the existing store’s modeling coefficients for forecasting.

New stores have no sales history for estimating the modeling coefficients used for the forecasts. Store linking provides a specific mechanism to assign demand elasticity and sales coefficients to products in new stores based on the history of the products in similar stores. You can also manipulate the share and sales effect that you expect the Demand Group to have in the new store.

The new and existing stores can later be unlinked so that the new stores receive their own modeling coefficients once scan history is established in the new stores.