Creating link analysis reports

Create a link analysis report to track the performance of your inbound or on-site links.

About this task

Use this procedure to create either an Inbound Link Analysis report or an On-Site Link Analysis report.

Procedure

  1. Click Reports > Marketing > Inbound Link Analysis or Reports > Content > On-Site Link Analysis.
  2. Click Create New Report.
  3. Enter a report name.
  4. Specify the interaction type (Inbound Link Analysis Only).
  5. Click Add Link to configure a link to analyze.
  6. Complete the required information about the link.
  7. Optional: For Inbound Link Analysis reports only, enter your cost for the marketing initiative.
  8. Optional: For Inbound Link Analysis reports only, enter the number of interactions purchased.
  9. Click Add Link.
  10. Repeat steps 5 to 9 to add more links.
  11. When you are finished adding links to the report, click Save.

Results

After the report is processed, it is listed on the Inbound Link Analysis Reports page (Reports > Marketing > Inbound Link Analysis) or On-Site Link Analysis Reports page (Reports > Content > On-Site Link Analysis) with a status of Active.
Parent topic: Link analysis reports