Insights reports

The Insights reports highlight marketing programs, products, pages, and time periods that perform above and below your site averages. Use these reports to quickly identify both long-term trends and short-term threats or opportunities.

Marketing Program Insights report
The Marketing Programs Insights report highlights specific marketing programs that performed above and below the average values. Use the Marketing Programs Insights report to understand which marketing programs are driving your objectives.
Product Insights report
The Products Insights report highlights specific products that performed above and below the average values, based on your site data. Use this report to understand which products are driving your objectives.
Page Insights report
The Page Insights report highlights specific pages that performed above and below the average values, based on your site data. Use this report to determine which pages are driving your objectives.

Parent topic: Best Practices reports