Boost engagement and conversions wherever your customers are with AI-powered mobile marketing solutions
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Centerbridge Partners acquires IBM's marketing platform and commerce software offerings to form a standalone next generation marketing and advertising technology company. |
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Mobile is the gateway to your brand so, more than ever before, you need to meet your customers where they are. Centrally manage AI-powered content and deliver personalized messages through various digital mobile channels including SMS messaging, push notifications, in-app messaging and AI-powered preferred locations.
Mobile push messaging
Boost engagement with push notifications and in-app messaging
SMS and group chat marketing
Optimize one-way and two-way SMS communications in any market; engage through Facebook, WeChat, LINE and others
Mobile analytics
Understand mobile journey, detect moments of struggle and watch session replays
Location-based marketing
Leverage AI-powered geo-fences, beacons and local weather targeting
AI-powered content management
Deliver an iconic brand experience across all digital touch points with a cloud-based content management system (CMS)
Multichannel
Unite campaigns across channels with email, social, display ads and more
Gartner Magic Quadrant: Mobile Marketing Platforms, Q3 2018.
The Forrester Wave: Mobile Engagement Automation, Q3 2017.
Gartner Magic Quadrant: Multichannel Marketing Hubs, Q2 2018.
See how this internet service provider drives revenue with a targeted SMS campaign.
Work smarter with AI-powered marketing automation to deliver engaging customer journeys across email, mobile push, SMS and social.
Deliver consistent and engaging customer experiences across all channels with this SaaS-based digital experience and CMS solution. It is easy for marketers to use yet powerful for developers.
Connect your entire marketing ecosystem to get a more complete picture of your customers’ behavior with this cloud-based customer data management offering.
Make smarter, faster marketing and CX decisions based on insights into customers across touchpoints and channels.
Leverage AI-powered behavioral analytics to create a digital presence that engages customers and keeps them coming back.
How do you stack up against the competition? Find out in the IBM 2018 Marketing Benchmark Report.
Learn from the experts how to use mobile messages to drive conversions.
How can IBM help your mobile marketing strategy?