Drive frictionless experiences and lasting loyalty with customer experience analytics
Customer expectations are at an all-time high. AI-powered solutions can help you understand, improve and optimize the full customer journey better than ever. Follow and connect all their interaction points to uncover opportunities that help you engage throughout the experience. Get predictive recommendations to ultimately increase conversions.
Integrate data sources
Get a holistic picture of your customer, make smarter marketing decisions across touchpoints
AI-powered struggle detection
Pinpoint struggle that costs you conversions
Predictive engagement analytics
Drive retention by getting alerted when valuable customers are at risk
See the best paths to conversion
Optimize your marketing for the highest value customer journey
Automate analytics at scale
Save time with automation to focus on creativity and strategy
The Forrester Wave: Customer Analytics Solutions, Q2 2018.
Make a bulletproof business case with this report on IBM Customer Behavior Analytics solutions.
Deploys a customer behavior analytics solution so they can act fast to fix digital experience issues and help customers.
Uses analytics to gain insight into customer preferences so they can connect the best storytellers with the right audience.
Turns one-time visitors into frequent guests by identifying their preferences and reaching out with targeted messages.
Connect your entire marketing ecosystem to get a more complete picture of your customers’ behavior with this cloud-based customer data management offering.
Make smarter, faster marketing and CX decisions based on insights into customers across touchpoints and channels with AI-powered customer analytics.
Leverage AI-powered behavioral analytics to create a digital presence that engages customers and keeps them coming back with this customer experience platform.
Learn how to end customer frustration and turn casual visitors into loyal customers with AI-powered solutions.
Better understand your customers and drive better experiences by focusing on the right data.
Visualize customer journeys, replay sessions and get the insights you need to create frictionless customer experiences.
Discover how to use AI to visualize customer journeys, get recommendations and make smarter marketing decisions with ease.
How can IBM help your customer experience strategy?