Our data and technology inspiring your creativity and vision – imagine the possibilities

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with data and cognitive insights that fuel and speed creativity

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with powerful analytics that help you make better decisions faster

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extraordinary experiences and results that prove value time and time again

What do you want to do?

Campaign automation

I want to proactively update campaigns based on changing customer response or redefined business goals.

Marketing insights

I want to create the best customer interactions to improve conversion and maximize relationships.

Real-time personalization

I want to identify and deliver the best offers and content on the fly to improve customer experiences. "

Be inspired

See how other agencies are using IBM technologies to do big things for their clients.

eROI and Taco Bell: Turning customer loyalty into a game

Three Deep Marketing and Red Wing Shoes: Using personalization to stay a step ahead

Learn more

IBM brings to life market-leading solutions, forged by passion and innovation. But hey, don’t just take our word for it.

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We’ve got your back, with flexible programs and resources developed to work for you.


  • Unlike others, we don’t charge you to partner with us
  • Becoming an IBM Business Partner is free
  • Most profitable partner program in the industry
  • Dedicated IBM Partner Manager
  • Flexible partner types
  • Free training
    • Product training and certification
    • Sales and technical training


  • Sales and marketing resources
    • Pre-release product updates
    • Co-marketing dollars
    • Demo resources and tools
    • Access to IBM PartnerWorld
    • Connect with IBM clients via the IBM Business Partner Network
  • Product resources
    • Pre-release product updates
    • Access to beta programs and testing
    • Product advisory council opportunities

Partner with us in one or more ways

  • Customer: Use IBM technology on behalf of your clients
  • Referral Partner: Recommend IBM technology to your clients
  • Reseller: Sell and support IBM technology on behalf of your clients

See our Business Partner Network