Benefits of Going Green: Who Would Have Thought?
IBM ILOG Blogger 270002NTYA Visits (1947)
(Guest post by Steve Núñez of Illation)
Sandy Carter, in her opening keynote, made a good case for the Smarter Planet and going green, and I don't say that because my (adopted) home state of Tasmania is also the home of the Greens and the Green Party. One of the interesting case studies she described was that of Stat Oil, who ensure the cleanliness of the oceans around their drilling rigs by attaching RFID tags to blue mussels. These mussels close when they are exposed to crude oil, making them the 'canaries of the sea'.
Beyond keeping the planet clean, there are a number of sound economic reasons for going green.
Who would have thought?
Steve Nunez, Principal Consultant for BRMS, Illation Pty Ltd